CLIO's inaugural Creative Bowl has named BBDO New York the winner of the 2015 Super CLIO for their Super Bowl Brady Bunch Snickers creative. The New York Times also released the public's vote on their favorite ad, the winner being the adorable Budweiser Super Bowl puppy spot.
Nicole Purcell, President of CLIO, said: "The Creative Bowl aims to encourage creative excellence and bring a new perspective to the advertising industry. By honoring the finest Super Bowl Creative, this award celebrates what brands with strong year-round platforms can do on advertising's biggest night,”
"We extend a huge congratulations to BBDO and all our Creative Bowl finalists."