Chloe Sheppard Joins Forever
Forever signs multidisciplinary artist, director and photographer, Chloe Sheppard, who is based in London.
Chloe’s youth belies a prodigious output of work - and a plethora of Instagram followers - for clients such as Monki, Chloe, Adidas StellaSport amongst others.
Chloe’s work deals with themes of youth, nostalgia and representation, and is influenced by her passion for Americana, French nouvelle vague cinema, music and fashion.
i-D says her “ portraiture has always focused heavily on the female experience. Whether she’s calling out body-based clichés or capturing the women she surrounds herself with, the London-based photographer offers a fresh perspective on contemporary womanhood”
Chloe’s first foray into short filmmaking, A Much Better Illusion, was shot over the summer on film and stars her long-time collaborator Sylvie Makower.
It explores the themes of isolation, detachment, the mundane and the suffocating loneliness of the feelings of adolescence and coming of age through the abundance of water. The film does not follow a narrative arc, but invites the viewer to enter into their own emotions through a stream of consciousness in beautifully crafted images, alongside Sylvie’s own poetry.
“Chloe’s gorgeous aesthetic, and her energy, generosity, positivity and industriousness captured Forever’s heart, they represent all the things we strive to be about. We’re so excited to be working with such an exciting young talent”.
Sasha Nixon, Forever said:
"I'm so excited to be signing with Forever. Without the belief and help from them, making my first short film "A Much Better Illusion" wouldn't have been possible and I can't wait to see what projects we work together on in the future!"
Chloe Sheppard stated:
"The film premiered last night alongside Chloe’s newest exhibition and features an accompanying limited edition zine and photos from the project. “The zine is full of stills I shot while filming,” Chloe explains. “There are also polaroids and posters. I wanted the zine to be a sort of elaboration on the film, and inside are handwritten notes that give context in a way."
“As an artist I am obsessed with tangible things, so to go with the release of A Much Better Illusion I wanted to make something that people could hold and take home themselves too, rather than just the memories of the film in their heads.”
