Carat, the industry’s fastest growing global media agency, today announced that it has promoted Chief Strategy Officer Michael Epstein to the role of Chief Client Officer U.S. In his new role, Epstein will oversee all of the U.S. client teams across Carat’s offices in New York, Atlanta, Boston, Chicago, Detroit, Los Angeles and San Francisco.
Epstein will retain oversight of the agency’s strategy, insights and intelligence, and convergence planning teams, and will continue to report to Doug Ray, U.S. & Global President of Carat.
Since joining Carat as its first Chief Strategy Officer in May 2013, Epstein has helped to drive Carat’s innovation agenda; contributed to the agency’s ongoing new business success, including Danone and MasterCard, among others; and brought a sense of community and greater connectivity to the planning, strategy and insights teams.
“As we help our clients evolve to meet the demands of today’s convergent media landscape, strategic leadership is required to connect their business objectives with innovative media solutions across our account teams in the U.S.,” said Doug Ray. “In just one year, Michael has proven to be a strong leader with the ability to approach our clients’ challenges from a broader business perspective, not just a media standpoint. The team rallies around Michael; he’s a true champion of our Redefining Media mission, a challenger of legacy conventions and a catalyst for change. I am confident he will continue to help move our clients’ businesses forward.”
Prior to joining Carat, Epstein was president of strategic resource and client services at Mindshare, where he was responsible for overseeing all digital media services for North America, new business, multicultural and promotions, and key client relationships.
He also served as Client Leader, Team Unilever North America. Epstein’s work and leadership have received recognition in Broadcasting and Cable Magazine’s “Next Wave of Leaders” 2012; Adweek Media Plan of the Year for "Dove for Men” 2011; and Adweek Media Plan of the Year for "The Rookie" (Degree) 2009.
“Since joining Carat last year, I have had the pleasure of working with some of the brightest minds in the media industry. I look forward to collaborating with our clients in the U.S. on strategic initiatives that will help them achieve their business ambitions,” said Michael Epstein.