Los Angeles-based Boxer Films has signed director Eduardo Vieitez for his first-ever U.S. commercial representation. For the past six years, Vieitez has been at a leading Spanish production company, Lee Films International, where he has helmed campaigns for such top global brands as BMW, Nike, Coke, Orange, Heineken, MTV, McDonalds and Greenpeace. He has also art directed and developed projects under his own postproduction and motion graphics company, Frame Storm, for clients including MTV, BMW, Nike, Coke and El Corte Inglés.
Notes Boxer Executive Producer Beth George, “We are so pleased to have Eduardo join Boxer. He adds a strong aesthetic and enormous experience in visual effects to his storytelling and we are confident his work will translate very well in this market.” Adds Vietez, “I’m really looking forward to working with Boxer Films. I really love their working philosophy and I like that I can be involved in all stages of production in-house, including post.”
After studying at the Universidad Europea Madrid, Vieitez began his career at Euro/RSCG agency Solero & Solero, working as an assistant to the Creative team. Following a desire for a creative role behind the camera, he began shooting music videos and signed on with production company, Continental. After shooting several commercial projects, he moved on to Lee Films International, where he has shot campaigns with top Spanish agencies including Bassat Ogilvy, McCann Erickson, Leo Burnett, TBWA, Grey, Young & Rubicam, DraftFCB and Publicis. When not directing, he spends his free time painting and work has been featured in numerous exhibitions in Madrid.