This week’s guest judge is Justine Armour, chief creative officer at Grey New York.
BEST TV
Have you guys been watching TV lately? Obviously there’s no way I was
about to give any points to a Covid montage today. No way. But! I’ve
also been inside my apartment in New York for 10 weeks, almost every
friend has fled the city, and starting a big new job four seconds before
the pandemic has made me feel constantly off my game. So that Nike
spot hits a little different than the rest. And I really needed this
rendition of Life on Mars today. I kinda wish Lebron didn’t say ‘right
now we’re fighting for something much bigger than a win’, but you know
what? He’s right. And it’s going to turn out ok, eventually. I’m really
glad this spot exists, even if just to set the bar for the rest of us.
We’re allowed to do these ads, I guess, but we need to do better.
Runner-up is the Aldi
ad. Thanks for showing us that making a comedy dialogue spot in these
socially-distant production times can turn out something charmingly
weird, well-written and really well acted. Continue reading on Bestadsontv.com…