This week's guest for season 4 is Erin Riley, Global CEO of TBWA Worldwide.
So how does the disruption mindset of TBWA work? Can every brand be creatively disruptive?
Does a pub test matter even matter when you’re working on a world scale?
Have a listen and find out.
All episodes of Black T-Shirts will be available via premium podcast creators MIK Made. You’ll also be able to hear all episodes of the Black T-Shirts podcast played in their entirety on Disrupt Radio, available on DAB+, and now for the first time as a vodcast on the Black T-Shirts YouTube channel.
Adam Ferrier is the founder of award-winning creative agency Thinkerbell, Brent Smart is CMO at one of the world's largest telecommunications companies, Telstra. Black t-Shirts is supported by Mixed Media Modeling company Mutinex. The Pub Test is brought to you by ultra fast and accurate research platform Ideally.