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AUSSIE, AUSSIE, AUSSIE! The Olympic Ads Sharing Their Support for Australian Athletes

29/07/2024
Publication
London, UK
106
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As the Australian public stay up late to watch their sporting heroes bring home the gold, LBB recounts the campaigns showing up for the Olympics
Australians, as the world knows, take great pride in their sport.

There is something about being a part of a team or sitting on the sidelines that just fills Aussie hearts with joy. 

The last-minute game changing scores, the slip ups resulting in an unlikely win (shout out to Steven Bradbury), and the feeling of mateship on a shared sporting field. It’s all exhilarating. 

Sponsors of the Australian Olympic teams, Four’N’Twenty Pies and Allianz, have produced two wonderful sports with agencies, TBWA/Melbourne and Howatson+Company. 

Meanwhile, Ogilvy has partnered with Football Australia to create the “Dream Team”  podcast series designed to catch local children up with the Matildas Olympic adventures. 

You can see each campaign below:

Four N' Twenty - Paris Time - TBWA\Melbourne 



Allianz - Go Australiaahhh - Howatson + Company 


Matildas - Dream Team - Ogilvy Australia


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