Armadillo Strikes Gold (Twice), Silver (Twice), and Bronze at the DMAs 2024

Independent CRM agency Armadillo has continued its reign as a consistent force at the Data and Marketing Association (DMA) Awards, bringing home an impressive haul: two Golds, two Silvers, and one Bronze. This achievement solidifies Armadillo’s reputation as an independent powerhouse in the CRM and martech space, with years of proven success at the DMAs.

The wins this year include:

• Gold: Best Customer Journey

• Gold: Best use of email

• Silver: Best use of email

• Silver: Best Customer Programme

• Bronze: Marketing automation

A second successive year of double gold awards is a particularly significant milestone, marking another high point for the agency in an industry where independence often means overcoming unique challenges.

Jo Penn MD of Armadillo, commented, “Winning consistently at the DMAs for so many years is no small feat, and these awards are a testament to the creativity, expertise, and passion of our team. Achieving double gold once again feels like a milestone moment, and it couldn’t come at a better time. In a world dominated by network agencies, it’s not always easy to stay independent, but we’ve proven that our independence fosters innovation and agility.”

CEO James added, “We’re incredibly proud of the work we’ve done for our clients this year, and I want to thank every team member and partner who made these wins possible. This recognition is as much for them as it is for us.”

Award-Winning Work

Armadillo’s award-winning projects spanned multiple industries, highlighting their ability to create customer experiences that truly resonate. From crafting premium CRM experiences to executing data-driven strategies with cutting-edge tech integrations, Armadillo’s campaigns delivered both commercial and emotional impact.

Legacy of Consistency

Armadillo has built a reputation for sustained excellence at the DMAs, winning numerous awards over the past decade. This consistency is a testament to the agency’s unwavering focus on delivering results, maintaining creative integrity, and staying at the forefront of Martech innovation.