Ahmed Omer Joins Spin as Marketing Director

Spin, the leading social media agency, has appointed Ahmed Omer as their new marketing director. Bringing a wealth of experience in marketing and a strong commitment to diversity, equity, and inclusion (DEI), Ahmed is set to lead and amplify the strategic marketing efforts at Spin, aligning with the agency’s ambitious growth objectives. 

Prior to joining Spin, Ahmed was a key figure at IPG Mediabrand’s Reprise, serving as group marketing director and contributed significantly to their ethnic and religious diversity Employee Resource Group, Heritage. His professional journey includes a four-year tenure at GroupM, where he began at Xaxis, GroupM’s programmatic agency, before being promoted to a wider role. Notably, Ahmed also oversaw the INCA brand, GroupM’s influencer marketing arm, which has since merged the GOAT agency. 

Ahmed’s dedication to mentoring and fostering inclusive leadership is evidenced through his active roles with MEFA and Bloom. His efforts were recognised in 2021 when he was named an Empower Ethnic Minority Future Leader, a testament to his contribution to enhancing inclusivity within the business sphere. 

In discussing his new role, Ahmed shares, “I am thrilled to join Spin as their first marketing director. Social media is a field I'm deeply passionate about, especially with my significant involvement in the launch of INCA. What drew me to Spin was their exceptional social media expertise, creative excellence, global presence, and vibrant culture. Spin truly is the industry’s best-kept secret, and I'm excited to help elevate the brand’s profile and amplify our voice in the global social media landscape.” 

Max Whicher, co-founder of Spin, expressed his enthusiasm about Ahmed’s joining, stating, “Ahmed’s blend of strategic marketing prowess and passion for social media make him an invaluable addition to our leadership team. His vision aligns seamlessly with our ethos at Spin, and we are excited about the fresh perspectives and robust strategies he brings to the table.” 

This new appointment signals Spin’s continued dedication to strengthening its leadership team and becoming a leader in the social media industry.