Now in it’s sixth year, Ad Stars, the festival that shares diverse creative solutions from around the world, has just announced the winners for 2013.
This year a record total of 12,079 entries were received from 59 countries for the show held in Busan, South Korea. The awards hand out only one Gold, Silver and Bronze in each category and this year Havas Worldwide Sydney has scooped up two Gold and two Silver.
Gold: Innovation for Durex Fundawear, Havas Australia
Gold: Integrated Havas Australia and One Green Bean
Silver: PR for Durex Fundawear, Havas Australia and Frank
Silver: Public Service campaign for 'The Most Powerful Arm', in collaboration with Red, Reactive and Finch.
Steve Coll, Executive Creattive Director of Havas Worldwide Sydney said, “It’s pleasing to see the agency continue to win in non-traditional categories. I am particularly happy to win Gold for Innovation with 'Durex Fundawear', on the back of Silver in PR at Cannes. It took a massive effort to develop the Fundawear product with bespoke technology to the beta-prototype stage for our Durex client, and it was a wonderful collaboration with the team at Snepo.”