Ad Club of New York Awards 2023 Brave Brands Award to IMPACT BBDO and AnNahar
At the 2023 Advertising Week held in New York last week, AnNahar Newspaper and IMPACT BBDO were presented the esteemed Brave Brands Award. This honour, selected by The ANDY Awards Jury, is given annually by the Advertising Club of New York to brands who with their agency partners “fearlessly embrace audacious approaches and take risks in their pursuit of excellence”
In 2023, only ten brand/agency partnerships were selected globally for this honor. AnNahar+IMPACT BBDO were the only honorees from the Middle East region. The 2023 winners were:
- Burger King + David
- Penguin Random House + Rethink
- AnNahar Newspaper + IMPACT BBDO
- Skittles + DDB NY/Chicago
- Back Market + Marcel
- Burger King + Burger King & DAVID + ZUBI, A VMLY&R Company
- Budweiser + Wieden+Kennedy
- Matilda Bay Brewery + Howatson&Company
- Dame + Mischief @ No Fixed Address
- Ulta + McCann NY
“These honourees represent the epitome of creative fearlessness, breaking boundaries and challenging conventions in the advertising world,” said Gina Grillo, CEO and President of The AD Club and The International ANDY Awards. “Their collaborations have set a new standard for audacity and innovation, inspiring the industry at large.”
Dani Richa, chairman and CEO EMEA, BBDO Worldwide, said, “We are very proud to have won the Brave Brands Award along with AnNahar. It is great to have a courageous client who is always ready to push the envelope, and this is a dream for every creative agency.
However, the real courage here is that of the An Nahar Newspaper team, who have demonstrated bravery despite assassinations, including of their former editor in chief Gebran Tueni.”
Ali Rez, CCO of IMPACT BBDO Group received the award and dedicated it to the current editor-in-chief Nayla Tueni and her team.
