Huge, the global experience agency, has appointed Abdul Wahid Ovaice as global executive creative director for Huge’s Google account, effective immediately. Abdul will report directly to David Clarke, Huge’s chief design officer, North America, and serve as the global creative lead for the agency’s Google account. In this role, he will be responsible for overseeing all creative design and execution across the account, which spans across 10 of the agency’s 13 offices.
Most recently, Abdul served as executive creative director for Oura, a health technology company known for innovative wellness wearables. In that role, he oversaw all brand creative from digital, brand systems, packaging, and advertising, to in-app brand experiences.
Huge has partnered with Google to launch innovative new products and services, including Google TV and Google Pay, along with leading the rebranding of Android. Huge’s work with Google includes digital product strategy and design, branding, digital marketing, technology and, most recently, experiential design.
With more than two decades of industry experience, Abdul has helped reimagine countless industries from finance, healthcare, and consumer electronics, to transportation, to name a few. He has led creative for tech giants Apple, Google, Facebook, and PayPal, as well as developed and led early stage start-ups into global preeminence for Nest Labs, Square, Uber, and Oura Ring.
Throughout his career, Abdul has won several of the industry’s top awards, including honors at The One Show, Webbys, Red Dot, Communication Arts, and Awwwards for his 2019 work on the Google Store. He also was awarded I.D. Magazine’s Design of The Year Award for Apple.com in 2008, when he helped usher the tech giant into the age of high design digital experiences. Abdul also led product launches for Nest, including Nest Cam, Nest Thermostat, and Nest Protect, as well as launching Square Stand for Square.com and launching the iPhone 2 and 3 on Apple.com.