A Night To Remember

 

Over 800 guests celebrated successes in Performance Marketing last night on Park Lane as the winners of this year's Performance Marketing Awards were announced. Celebrating excellence and innovation through a deeper harnessing of data, true multi-channel marketing and smarter collaboration were the highlights of last night's Performance Marketing Awards (formerly a4uAwards) ceremony.

 

The Grosvenor House Hotel played host to the sixth annual awards ceremony last night, holding our biggest ever number of guests as more than 800 performance marketers turned up to enjoy an evening of unrivalled networking and celebration of this year's Performance Marketing successes.

 

As A4u's host for the evening, Miles Jupp's quick-witted, observational comedy was followed by a total of 30 award winners, who have helped put Performance Marketing into the spotlight once again as a recession-proof, attractive channel, that is proving to take more budget across the wider digital spectrum.

 

To view this year's online Book of the Night, detailing insight into all of this year’s Performance Marketing Award winners, click here http://bit.ly/IW6NQd

 

 

2012 Highlights

There were a number of new companies on the winner's list for 2012. ZenithOptimedia (Advertiser Innovation), myThings (Best use of Data), OMGPM (Network Innovation), Performance Horizon Group (Best New Entrant) and Criteo (Best Consumer Targeting Campaign) all took home their first Performance Marketing Awards.

 

Hat Trick Wins for VoucherCodes.co.uk, Affiliate Window & TradeDoubler.

 

Pete Newman from Performance-based agency Found. received this year's 'Hotshot Rising Star' award, beating a very competitive shortlist of entrants to the post for 2012.