Welcome to the world of Reel Factory - a film production house with unparalleled technical ability.
Reel Factory is a leading commercial production company based in Auckland, New Zealand, offering a unique, end-to-end production model under one roof. With one of the largest commercial film studios in the country and an in-house team spanning production, post, and specialized camera technology, we deliver high-end content for agencies and brands alike.
We collaborate with every major agency in New Zealand and work directly with blue-chip clients across a wide range of industries, from automotive and tourism to tech and lifestyle. Our cutting-edge tech—including motion control, robotics, and specialized camera systems—sets us apart, allowing us to create dynamic, visually striking content that pushes the boundaries of commercial filmmaking.
From large-scale TVCs to fast-turnaround digital content, Reel Factory is built to handle it all, delivering world-class production solutions with efficiency, creativity, and technical innovation.
The RF playground is a 7,000 square foot purpose-built facility in the heart of Rosedale, North Shore. Designed to be a comfortable, collaborative space for clients and agencies, the new HQ is equipped with plenty of breakout areas and meeting rooms for briefings and PPMs, an open plan 36-desk production office, a fully-equipped bar, huge gear pit, a 15-seat cinema for large viewings plus five additional offline edit suites and one of the best colour suites in town.