Claire Randall Consulting (CRC) is a global, strategic production management consultancy for advertisers looking to optimise their production spend.
For more than 28 years we’ve been offering clients big agency expertise and in-depth local knowledge, facilitating impartial consultancy, collaboration and communication between the numerous partners involved in the production process.
Set up by industry expert and entrepreneur Claire Randall and headquartered in London, England, CRC is now a world-leading consultancy with more than 45 consultants across North America, Europe, Middle East and APAC.
Proud to be a Women-Owned business with a female leadership team, CRC’s client teams also benefit from CRC’s training programmes and workshops led by CRC industry experts.
Through a strategic lens the CRC team facilitates impartial collaboration and communication between the numerous partners involved in the production process. Our unique combination of local expertise from subject matter experts, unrivalled knowledge of the production ecosystem and the ability to identify and adopt innovations for clients, sets us apart.
With our production analysis software, CLARITY™, CRC provides clients with objective advice and solutions to drive efficiencies, track DE&I and sustainability goals, optimise production budgets and deliver value for money, without compromising quality.
In the ever-evolving and increasingly fragmented ecosystem of agencies and production companies, we advise clients on content production strategy and production models. We identify cost savings and process improvement opportunities within existing agency and production structures, and recommend and implement new operating models to better service a client’s business requirements.
We capture value for our clients by providing objective and impartial advice, offering reassurance and support during the production process and implementing proven solutions, as well as considering challenges and trends of how clients can innovate for the future. Our consultants act as intermediaries between the Client and their key partners, reviewing the feasibility of projects and production processes. They identify where cost avoidance and financial savings may be made at each stage of production, saving time and managing risk..