Born Social is a global social media agency that builds social-first brands.
Over the last decade the agency has built a reputation for building brands on social, including Nando’s, Mars Wrigley, Guinness and Ford.
Not only known for their award-winning digital work, the agency is a certified B Corporation and has received a number of cultural accolades, including featuring in Campaign’s Best Places to Work 2020, 2021 and 2022 and Campaign’s Agency of the Year for Digital Innovation 2023. Born Social is part of the industry-leading Croud Group, which also includes global full-service digital agency, Croud, and luxury performance specialists, Croud Luxe.
We put social at the beating heart of the brands of tomorrow. We focus on combining brand and performance, getting closer to culture, building with communities and telling complex stories through ecosystems of creative, all delivered by our specialist strategy, creative, media, management and influencer teams.
Strategy
Strategy is where we do the thinking, dreaming, and drafting. Where we dig deep into the research to find the precious insight that changes everything. It’s where we put your objectives into a plan that takes you from where you are now, to where you want to be.
Creative
Creative is where we bring our thinking to life. Turn insights into action. Ideas into execution. It’s where we create exciting, engaging, thumb-stopping content. The type of content that mutes the background noise, leaving you with the lion’s share of attention.
Media
Media is where we put your word out to the world. Where we figure out how to reach the right people, in the right place, at the right time. It’s where we put the added oomph behind the creative to make it sing louder. From paid media to social commerce, we know what makes people click.
Management
Social media management is where we connect the dots. Think of it as your eyes and ears – behind the scenes and on the frontlines. It’s where we close the feedback loop between execution and reporting. Where we make sense of the data, so you can make sense of everything else.
Influencers
When it comes to engaging with subcultures, influencers rule the roost. Close collaboration with content creators help us cast a wider net. It’s how we reach out to niche communities. It’s how we build brand loyalty. And ultimately, it’s how we get the results you want.