Located right in the center of the nation, we are a fully integrated advertising agency with a range of core competencies including research, strategic planning, branding, creative, design, production, media, social and PR. Our approach is straightforward out of respect for time, money, and people’s intelligence everywhere. We believe the best way to come up with an amazing idea is by developing a lot of them. From that, the right idea emerges. Our job then is to execute to perfection.
STRATEGIC PLANNING & RESEARCH
Primary research
Brand strategy and positioning
Creative strategy
Customer segmentation
Persona development
Marketplace trend analysis
Customer journey mapping
Customer data-collection strategy
Measurement and optimization
CREATIVE & CONTENT DEVELOPMENT
Concept development
Integrated campaigns
UI/UX design
Digital development
Design systems
Social content
Corporate identity
Film and video production
3D/Motion graphics
Naming
CONNECTIONS STRATEGY
Communications architecture
Paid media strategy
Planning and buying
Investment optimization
Email marketing
Social media
Influencer programs
Public relations
Crisis communications
Over the last 50 years, BL has worked with hundreds of brands. Here is a sample of some of the national and Nebraska-based clients we have supported in the last 10 years.
AMC, American National Bank, Bass Pro Shops, Bosch Automotive Aftermarket, Bosch eBikes, Bosch Power Tools, Cargill, Disney, Flagstar Bank, Farnam Hotel, Henry Doorly Omaha Zoo, Nebraska Tourism, Panda Express, PepperJax Grill, Phillips 66 Lubricants, Surest, Union Pacific, United Healthcare
Bailey Lauerman is nationally recognized and sought after. Our work has regularly appeared in the toughest industry competitions and that has consistently driven top industry talent from across the nation to our doorstep. For years our mission has been to prove that world-class work can come from an unexpected location…Nebraska. The best way to do that is to go head-to-head against places like New York.
Recognized 23 times by Communication Arts since 1992
Recognized 87 times by Graphis since 1995, including two Platinums
Awarded 31 National ADY's by AAF
Our Designs are part of AIGA's national Design Archives housed at the Denver Art Museum
Our work is part of the permanent collection at the Museum of Decorative Arts in Hamburg, Germany
2019 Outdoor Media Finalist - MediaPost
Recognized 41 times by Print magazine
2019 effie awards Finalist
AdAge Small Agency of the Year
