Undisclosed - Comfort Innovation
This evocative and atmospheric animation has been developed with the internal Product Innovations team of a high-end active wear brand to visually delve into the details of new and future facing textile design.
Due to the as yet unreleased specifics of the innovations, some shots of the products and their wider applications in the film have been edited for public viewing.
The sequence and textile renders are designed to look deep into the core combination of fibres, weave technology and material finish. Intercutting stylised technical simulations with figurative shots to communicate tactile and stylistic details, to produce an abstracted narrative with a rich and clear story of how the fabrics will feel and interact.
https://www.behance.net/gallery/177277853/Comfort-Innovation
For more information or new business enquiries, please reach out to tim@boldercreative.co.uk
For more information or new business enquiries, please reach out to tim@boldercreative.co.uk
