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Nissan Navara

29/06/2015
Creative Production Studio
New York, USA
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Credits
Brand
Automotive CGI print image for Nissan Navara, combining CGI and photography for a seamless completely photorealistic result of the car. Agency TBWA provided us with the photography of the car which had been shot in a studio, to incorporate it into a fantasy environment. The concept was to have the car parked in the city outskirts, with a puddle underneath reflecting a muddy version of itself set against a snowy Alps backdrop; the shape of the buildings mirroring the silhouette of the mountains. We built the whole environment using CGI and our extensive stock library.
About Taylor James

At our heart, we are problem solvers. By applying our unique multidisciplinary approach, we ensure we are not only answering the business needs of our clients, but providing them with innovative creative solutions and powerful storytelling. We break boundaries, not budgets. We think smart, craft smarter.  

Our team is formed of hybrid creative talent with decades of experience in print, TV, digital production and technological innovation. We care deeply about the creative output of brand content in all its shapes and forms, no matter the medium or audience.  

We know there is no one-size-fits-all content approach when it comes to reaching modern consumers. Taylor James is dedicated to exploring the benefits of cutting-edge production technologies to offer original, world-first ideas that spark imagination, change behaviors and transform experiences.