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Noah Conopask | BBC Commonwealth Games Trailer | RKCR/Y&R

Noah created a series of TV commercials and online films for the BBC’s coverage of the Glasgow Commonwealth games. Capturing these athletes in their full time training, every shot was fast and furious which wasn’t always easy when they started turning over only moments after meeting each other and having never recce’d the locations. The Sweet Shop was able to utilise its network of offices, achieving a global scope to the piece impossible otherwise. All told, the film was shot in several locations around the UK, Ireland, The Netherlands, India, Jamaica, Samoa and Germany.


Advertiser: BBC

Creative Agency

Copywriter: Adam Ronan

Art Director: Adam Claridge

Production Company

Executive Producer: Spencer Dodd

Director: Noah Conopask

DOP: Elli Cassatta


Edit Company: The Quarry

Editor: Jonnie Scarlett

Category: Events, Sports and leisure

Genre: Action, People, choreography