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Prime Video - The Wilds - Season Two

Prime Video
28/07/2023
Advertising Agency
New York, USA
9
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Agency / Creative
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The Wilds on Amazon Prime Video was the binge-watch the world didn’t see coming.

It features a group of teenagers from radically different backgrounds who find themselves stranded on a remote island. The whole time, they’re unaware they’ve become the subjects of an elaborate social experiment.

To launch season two, we didn’t just invite fans to watch, we invited them to become part of the story via 1:1 text message campaign supported by a robust social campaign.

About Laundry Service

We’re a full service creative agency handling strategy, creative, production, media buying and influencers completely in-house.

We help brands craft a meaningful role in culture, not just co-opt it. That means putting things into the world that didn’t already exist. We’re in the business of new ideas, experiences, conversations and communities.

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