Rakuten Kobo - Main Character Energy
We are one of Canada's top independent creative and brand strategy agencies focused on solving the challenges faced by modern organizations as they seek out new ways to drive growth.
First we think. Then we make.
Our process is rooted in strategic problem-solving. Which means we never presume to know the solutions until we fully understand the problem. To do that, we do two things: First, we always start by asking “why” to ensure we’re actually solving the right problem. Second, we treat our clients as experts in what they do, rather than obstacles to what we want to make. Which means they always have a seat at the table throughout our very collaborative process.
We do things better, faster and cheaper.
The world moves fast. Our processes are designed to keep up with it. Whether it’s solving a large strategic ask or delivering high-impact creative, our collaborative process and in-house production capabilities help us deliver quality outputs faster and more in-line with realities of today’s budgets.
We don’t enter award shows.
It really comes down to trust. Trust in knowing that when we’re pushing a client, they know we have their best interests at heart, not our own. There are no hidden motives or agendas. There’s no us vs. them. Our clients simply take comfort in knowing that everyone in the room is working towards the same goal.
We believe in doing good.
We have a genuine desire to leave the world better than we found it. That’s why every year we invest the money we save from not entering awards shows into staff passion projects that are designed to help make the world a better place. We also love working with clients to help them understand how their brands can authentically connect with people to both generate business results and have a positive real-world impact.
