All Gold - All Gold TVC
When it comes to spreading the All Gold word, Hloni is the jam. Do you get a more iconic South African brand than All Gold? And All Gold is about so much more than just tomato sauce (even if it’s our all-time favourite!). So how to spread the word that All Gold jam is for more than just sandwiches?
House of Brave’s solution was to create a TVC showcasing just how All Gold jams add a zing to your cooking thing, backed up by two Big Bite Show cooking videos proving that making tastier meals with All Gold is child’s play. And they called on Spitfire Director Hloni to bring her own zing to everything.
Fresh, bright and with bottles – and tubs – of appetite appeal, All Gold’s ability to transform almost any meal into a masterpiece is made even more mouth watering by Hloni’s excellent taste and eye for detail.
Need a tasteful treatment for your concept? Contact us today to find out how Hloni can bring zing to your thing. And make it look real good.- Client: All Gold
Marketing Director: Edna Mohale
Senior Brand Manager: Lebogang Morudu
Agency: House of Brave
Creative Director: Mzo Gcwabe
Creative Director: Lerato Motsiri
Content Creator: Thabang Masilele
Producer: Caroline Switala
Production House: Spitfire Films
Director: Malehlohonolo Ntsooa
Executive Producer: Liesl Lategan
Senior Producer: Yolandi Mes
Producer: Bale M
Production Manager: Rele Thianye
Production Assistant: Tapiwa Nyamayawo
Production Intern: Mamello Mbambo
Casting Director: Kevin Gray
Crew:
1st AD: Cameryn Clarke
DOP: Gavin Pincus
DOP: AK
DOP: Rob Wilson
Camera Operator: JT Moatshe
Camera Operator: Thando Mokoena
Camera Operator: Tapiwa Nyamayawo
Camera Assistant: Ranaa Cevikmen
Focus Puller: Richard Swart
Loader: Nathan Schoof
Key Grip: Riaan Hanekom
Key Grip: Simphiwe Ndulula
BB Grip: Alex Kauffenstein
BB Grip: Raymound Lebenya
Grip Assistant: Njabulo Khumalo
Key Gaffer: Jean du Plessis
Key Gaffer: Henry Blignaut
Best Boy Lights: Alan Thorpe
Spark: Mpumelelo Manana
Spark: Wandile Dlamini
DIT/VIT Operator: Ryan Sheppard
DIT/VT Assistant: Grant Falconer
Sound: Sam Masemene
Sound: Tony Honeybun
Art Director: Struan Watt
Props Master: Hizel Riffel
Props Assistant: Tebogo Mankge
Food Stylist: Kirsten Ferriman-Else
Food Stylist: Niki Hattingh
Food Stylist Assistant: Sindi Mkhize
Food Stylist Assistant: Angeline Bhegedhe
Pack Specialist: Steven Short
Wardrobe Stylist: Lerato Nkosi
Makeup Artist: Tshego Ramorwesi
Health & Safety Officer: Neo Makola
Unit Manager: Siphiwe Banda
Security: Thuso Security
Catering: Munya Mavizhu
Post Production:
Post Supervisor: Ed van Blerk
Editor: Kelly Barret
Grade: Michele Wilson
Grade: Rob Culey
Online VFX: Dr Roto
Final Mix: TK & Nathi
Talent:
Chef: Omphemetse Tiro
Mom: Maki Mokhiti
“Where there’s a screen, there’s an opportunity.” When Spitfire Films was established a decade ago by Executive Producer Liesl Karpinski and Director AK, this was a statement of intent designed to disrupt the existing production model. And Spitfire has been doing it successfully ever since. South Africa’s first 360º content production company, Spitfire has collaborated closely with the industry’s top advertising agencies and clients to create some of the country’s most effective – and engaging – content.
From TV and cinema commercials, and hugely successful interactive digital campaigns (KFC “Shakin”), to activations for Fox Crime, Insta stories for Mumm Champagne, and SA’s first interactive horror film with Facebook Live for DSTV, Spitfire has created outstanding work for every kind of content. And built a reputation for fast turnaround times, excellent value, and high creative standards. Standards embraced by our grassroots talent who are in the process of becoming Spitfire shareholders.
But it’s the work itself that speaks the loudest to Spitfire’s intent. And talent. Please take a look.
