THREE ROCKS OUT

 BEARDED DRAGON JEFF FEATURES IN SPOT CELEBRATING THREE’S HOME BROADBAND

 Celebrating the power of Three’s Home Broadband, the campaign picks up on the multi award winning ‘Jeff’s World’, and sees Ireland’s favourite Bearded Dragon rocking out to Joan’s Jett’s classic track ‘I Love Rock and Roll’.

Shot by the award-winning director Tomas Jonsgarden and Ponder the campaign further cements Three’s Better Connected Life positioning. ‘Jeff’ was lovingly brought to life by multi Oscar and Bafta winning Visual Effects company, Framestore.

Commenting on the Campaign

Aislinn O’Connor, Marketing Director, Three Ireland and Three UK

"Three has always been about bringing market leading connectivity to our customers. This campaign celebrates our brilliant Home Broadband in a way that showcases the strength, speed and reliability of our award-winning network and the fun you can enjoy on it.”

Kris Clarkin, Creative Director, Boys + Girls

“We love the power of emotive storytelling. If you want to persuade people on something, a truth well told rather than bald facts always wins out. What better way to celebrate Three’s standout Home Broadband than with a Bearded Dragon rockin’ out to an all-time classic like ‘I Love Rock and Roll’.”