Sky Betting and Gaming - Real Football No.1s

Football isn’t all about superstars, so in this ‘Real Football No1s’ campaign we ask a simple question: Why can’t the people at the heart of football have their moment in the floodlights?  

People that work tirelessly behind the scenes, people that put back into the community through their love of the game, people that break down barriers to playing, people that make football better on every level. 

The campaign platform features a central hub where people can nominate and vote for their own football heroes. The winning inspirational stories of the nominees are celebrated in a supporting campaign that will run across TV, social media, and OOH.