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How do you make a visually arresting commercial for a cruise ship that hasn’t been completed yet? The answer, it seemed to us, is to build up kaleidoscopic layers of beautiful images each of which is evocative of how a Royal Caribbean cruise should make you feel. We worked tirelessly on a whole mixture of different techniques and speed transitions before honing the images down with the music to create the sublime finished commercial before you.


Advertiser: Royal Caribbean

Creative Agency

Creative Agency: JWT London

Producer: Roy Swansborough

Creatives: Ian Edwards and Steve McCallum

Post Production / VFX

Post Production Company: Coffee&TV

Category: Holiday, Travel

Genre: Visual VFX