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National Grid - The Green Light Signal

National Grid
17/01/2023
Creative Production Studio
London, UK
39
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Credits
Brand
Agency / Creative

With most of us giving little to no thought to how the power we use is generated, it’s factors like this that are having the biggest impact on our rising CO2 emissions.

In partnership with Edelman, we helped National Grid make clean energy visible by developing a system that empowered people with the knowledge of when the optimum time was to turn on their applications or charge their gadgets with less harm to the planet.

By creating an easy-to-use smart bulb and app system, we could track when places in the UK were running on green energy sources. When an optimal time hit, where energy was mainly supplied from low-carbon sources, such as wind or solar - the light would turn green.

For more info visit: https://solarflarestudio.co.uk/work/national-grid-the-green-light-signal/

About Solarflare Studio

Solarflare Studio is an award-winning creative technology studio on a mission to hack the human experience.