Tostitos - Case Study

Founded by composer and producer Joel Beckerman, Made Music Studio is a sonic branding and design company with more than 20 years of history in creating iconic, enduring music-driven experiences. Made Music brings creative excellence, cultural connectivity, leadership in sonic innovation, and deep research and data on how sound affects emotions and behavior. 

A trusted partner for AT&T, HBO, Disney, Frito-Lay, NBC, Disney, iRobot, Nissan, Virgin Hyperloop, NPR and American Express; Made Music brings a legacy of collaboration with everyone from John Williams to John Legend, Meow Wolf to IDEO. Made Music Studio is a Fast Company Most Innovative Company, EXPLOR Award, Clio Award and repeat Promax Award winner.