null - DfT - Never Too Good To Be A Better Rider

AMV BBDO has created a film for DfT which intends to get motorcyclists to sign up to further training by showing them that no-one – not even World Superbike Riders – are too good to be a better rider. World superbike rider and former champion Chaz Davies, and highly acclaimed comedian Alan Davies, complete advanced training alongside a lucky selection of eight regular bikers. The aim is to show them and the audience that everyone has something new to learn from training: even celebrities, professional riders and seasoned bikers with years of riding experience.