When Precor wanted to overhaul their brand’s look & feel, they turned to 9iFX to create some slick 3D renders for their line of gym equipment. We worked directly with their marketing and sales department to define and highlight the features and capabilities of each unique piece of equipment. We also developed some 3D rendered still images to showcase what the equipment might look like in a gym setting, to help the sales team really sell the idea to their target audience. Check out more about this campaign here.