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Fila Kids - Hopping Artist

Fila Kids
23/06/2022
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CGI extraordinaire Eva was approached by FILA Kids and V Collective to create a vibrant ad for their ‘Hopping Artist’ campaign across Asia. The concept was inspired by ‘acrylic paint pouring art’, with different colours flowing freely throughout the animation, bringing unlimited creative possibilities.

Eva brought her brilliant 3D talents to the brief, portraying the bright summer aesthetic that the client wished for, while showcasing the characters wearing the FILA sandals. The characters are seen exploring the sights of Europe, jumping in puddles, enjoying the beach and bringing an artistic flare to any activity, with mixed media elements bringing a sophisticated, aspirational vibe.

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