Swinburne University - Next Gen-now
Working closely with the design team at Sedona productions, and under the direction of Paul Mitchell we were commissioned to create this futuristic piece for Swinburne University.
Within this collaboration, New Holland modelled up the architectural elements in 3D to be used in the pre-visualisation of the commercial. Paul could then direct where and how the holographic imagery appeared in each room in the virtual university. We then brought to life the film through the use of animation, particle fx systems using houdini and final compositing.
Grounded as a creative entity, New Holland has been established as a studio specialising in design and motion to clients in advertising, broadcast branding and feature film.
New Holland has a talented team of design directors and animators, who each share the common goal of offering the best solution to fit the visual and strategic goals of the client.
Our headquarters may be in the hub of Darlinghurst, Sydney but our studio prides itself on having no boundaries and a nimble, creative team.
With over 20 years of award winning industry experience, our aim at New Holland is to continue to work across many disciplines, ensuring that an innovative and creative solution is the common thread amongst our work.
New Holland is driven to collaborate with clients that need our well-rounded capabilities in concept development, graphic design, animation and project supervision.
We select to team up with the leaders in their respective expertise of editing, visual effects and post production to create evocative, stimulative visuals.
Enjoy discovering New Holland.
