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Group745

Epson ‘CLO’

12/02/2014
Creative Production Studio
New York, USA
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Credits
The launch of Epson’s projector ‘Colour Light Output’ range required an integrated production with print and animation deliverables. We created a dramatic city scene consisting of glass block buildings developed in CGI and integrated the night sky using our own photography. The vibrant light trails were also created in CGI and brought together with lighting effects, atmospherics, subtle lens flares and an overall colour treatment in post. With the print concept executed to run in UK publications such as Wired and Innovate, we brought the city to life in an engaging 20sec HD animation. The unified campaign can also run across banners, exhibitions, TV and on Epson’s website landing page, creating a powerful brand message. Our complete image production services, combining photography, CGI and post, allowed us to produce the campaign entirely in-house. It enabled us to streamline all areas of production with a focus on giving our clients the very highest quality visuals across multiple platforms for a truly integrated campaign.
About Taylor James

At our heart, we are problem solvers. By applying our unique multidisciplinary approach, we ensure we are not only answering the business needs of our clients, but providing them with innovative creative solutions and powerful storytelling. We break boundaries, not budgets. We think smart, craft smarter.  

Our team is formed of hybrid creative talent with decades of experience in print, TV, digital production and technological innovation. We care deeply about the creative output of brand content in all its shapes and forms, no matter the medium or audience.  

We know there is no one-size-fits-all content approach when it comes to reaching modern consumers. Taylor James is dedicated to exploring the benefits of cutting-edge production technologies to offer original, world-first ideas that spark imagination, change behaviors and transform experiences.