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VW Polo - Beware The Confidence

VW Polo
01/07/2021
Visual Effects & Animation Studio
Johannesburg, South Africa
22
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The new Volkswagen Polo television commercial (TVC) is being launched by Ogilvy Cape Town, the brand’s long-standing local agency. According to Ogilvy, the TVC comes with a friendly warning: Beware the confidence. Ogilvy Cape Town launches a new TVC for Volkswagen. Directed by Greg Gray from Romance Films, the TVC, titled Red Flashy Thingy, shows viewers the journey of a young professional who buys the new Volkswagen Polo. The TVC shows him becoming overconfident as a result of the new features available in the vehicle. Parking in a reserved space sends him on a journey filled with ‘wailing’ CEOs, scientists, space programmes, and one ‘red flashy thingy’. 

Our artists at Chocolate Tribe collaborated with Bladeworks on this hilarious ad to deliver 3d set extension and replacements. Rudimentary sets were filmed in studio purely as placeholders in order to be replaced in post by the 3d team at Chocolate Tribe and 2d team at Bladeworks. In other VFX shots, buildings were inserted or enhanced to create the look director Greg Gray was after. It was a great pleasure working with the the whole film crew and we are excited to share this project with you.

About Chocolate Tribe
Chocolate Tribe is an award winning high-end visual effects and animation studio based in Johannesburg, South Africa. Our core business is in feature film, television series and advertising. Our creative, technical and in-depth industry knowledge is a culmination of over 25 years of international experience. Our focus is on production pipeline and in-house tool development to streamline everything from the smallest to the biggest productions and deliver international quality standards. Clients include many major production companies, agencies and VFX houses, both locally and internationally. 
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