Nespresso - Master Origin
How do you like your music in the morning?
With a coffee? We certainly do.
For Nespresso’s Master Origins film, we were tasked to compose an emotive and uplifting soundtrack with a distinct world influence.
The greatest challenge was to find that perfect mix of world music and contemporary production without being too identifiable with one particular culture, since the coffee range has origins in multiple regions.
To overcome this, we used a careful blend of instrumentation from different parts of the world to give a balanced world sound. This, in combination with subtle western touches, gave the desired brew.
James Bargent, Music Producer at MassiveMusic, says: “The story of the film is simple yet authentic as we follow a master craftsman at work. It was a hugely rewarding process to apply our own craft to support this journey.”
We are MassiveMusic, a Songtradr company and the agency of record for some of the most famous brands in the world. As a trusted partner, we deliver everything a brand needs in the field of music, voice and sound. Impactful strategies, sonic brand identities and best-in-class compositions – we create this and much more thanks to our fervent passion for music combined with craftsmanship and scientific research. The ultimate goal? To make the world sound better, while helping brands and agencies be more effective through the emotional power of sound. Our nifty creators and strategic thinkers can be found in offices and studios around the world. Rumour has it we also throw a massive party every once in a while.