Capable of Great Things - Land Rover Defender
Our multifaceted experience campaign relaunched the world’s most anticipated car, the iconic new Land Rover Defender. By filming Defender in a unique environment and bringing to life its proposition 'Capable of Great Things', we created a compelling piece of content that was the driving force behind the full campaign. It informed the content across multiple channels, from the dramatic product reveal at Frankfurt Motor Show, to the VR experience and AR app.
Click here to read about the full campaign.
Imagination is an Experience Design Company headquartered in London, with 13 studios worldwide. Founded over 50 years ago on a principle of Independent Creativity - we bring together diverse groups of strategic, creative and practical people to find creative and inspired answers to client challenges. We remain independent to this day. We have earned a reputation for consistently challenging and changing the status quo, through our core offers of Consulting, Destinations, Content and Live.
Imagination was awarded silver at Campaign’s Global Brand Experience Agency of the Year Awards 2022, ranked 38 in Newsweek’s UK Top 100 Most Loved Workplaces 2022 and won the Grand Prix award at Campaign Tech Awards for their recent work with Visa Masters of Movement.
For more information, please visit imagination.com