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Group745
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Group745

Trip In The Dark

21/11/2019
Advertising Agency
Yekaterinburg, Russia
11
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Credits
Agency / Creative
Music / Sound

Vladimir, a visually impaired guide, conducts city tours and gifts a unique experience developing human potential by thinking, concentration and attention.

We created a website that connects the guide and users who want to acquire new experience. The website reflects the name of the project: the more you walk, the more information you get about the outer world. Like people with visual impairment, we dive into the world of sounds that we feel to the outmost only through physical activity.

We illustrated Vladimir’s walk of life with 3D experience. Every real-life step of a user brings up an action on the mobile website. Website interaction can be also done with voice. Users add real city sounds into their cart in order to book a trip with an extraordinary guide. The feedback of those who have already lived in the “dark” helps to immerse into the sense deprivation experience.


We developed the site using Cinema 4d, canvas, sound mapping, Google Voice-To-Speech service API, THREE.js, vue.js, svg-animation, Google maps API, browsers resources (motion orientation and voice recording).

Take a virtual walk via the website and open – just for a bit – the world woven from sounds, touches, tastes and trust. 

About Voskhod
Voskhod is an independent creative agency №1 in Russia. We are located in the heart of Russia - in Ekaterinburg, on the border between Europe and Asia.

Voskhod is advertising without any borders: geographical, national or genre ones. Our foreign and Russian clients have appreciated the effectiveness of advertising, where creativity and media are united. Our works have received high marks of international festivals and this is evidenced by 10 Cannes Lions and many other prestigious awards in the sphere of advertising.

To move beyond has been our constant motto since 1996.