Before The Jump
This stirring and emotive 90 second television commercial celebrates the contribution of grass roots racing industry participants across Australia. Shot on 16mm film in black and white, the film takes viewers inside the real life of participants from the three codes of racing during all hours of the day as they strive for success on the track. It celebrates the unsung heroes, hard work, early starts, heart break and hope which is the reality of the Australian racing industry. These are real people, unadorned, doing what they love.
Client
Advertiser: TAB
Creative Agency
Creative Agency: M&C Saatchi, Sydney
Chief Creative Officer: Cam Blackley
Creative Director: Guy Futcher
Writer: Cam Blackley
Agency Producer: Carolyn Starkey
Production Company
Production Company: //Thirteen & Co
Director: Patrick Fileti
Producer: Warren Kuening
Executive Producer: Charity Downing
Executive Producer: Roy De Giorgio
Offline
Editors: Fileti & Kelly Perry
Colourist: Andy Clarkson
Post Company: White Chocolate
Music
Composer: Daniel McCormick
Sound
Sound Company: Rumble Studios
Category: Gambling, Sports and Leisure
Genre: Documentary
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