Wallapop leads by example and gives a second life to what they don't use anymore: the ads from his previous campaigns creating the first ad made with other ads. From Wallaaaaa to ¡Súbelo!, this disruptive campaign reminds us the brand's hits and lives up to the brand's DNA: if you don't use it, wallapop it!
And, as the new ad says, Wallapop along with its users have done "something really big": change the second-hand market creating a new way of consuming much more sustainable through more proximity sales and extending the life of many products.