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MOF - The Perlorian Brothers

Soft Citizen, Mon, Aug 12, 2019

Last week The Perlorian Brothers snagged Adweek’s spot of the day with their “Barely High” campaign with McCann Toronto for the Government of Ontario.

Check out what other people are saying about the campaign on Shots, Fast Company, Adweek, Stimulant, The Fresh Toast + Cannabis News420 below:

https://www.shots.net/news/view/the-perlorians-profile-peculiar-potheads-in-government-psas

https://www.fastcompany.com/90385819/you-dont-have-to-be-high-to-giggle-at-these-government-weed-ads?fbclid=IwAR0IS1zk4bz_pH7A5Zvwrgo1kVlIExEuHPBIg0WDHkXTO3UCwMebzumqOWQ

https://www.adweek.com/brand-marketing/canadas-charming-psas-about-getting-barely-high-wont-judge-you-just-dont-drive/?fbclid=IwAR0cj_h_sBv6fQTNeiDV6L4tnyPnliqDO6Nc0yiCKuRiGfIhdUlmLVTNk98

http://stimulantonline.ca/2019/08/01/ontario-reminds-drivers-that-barely-high-is-still-too-high/?fbclid=IwAR36h5CjqOzVhs_yR13Pe4q7ZXxkcwY0cYLHMfI1IhyClljlsrdu9Ng8TUM

https://thefreshtoast.com/cannabis/lets-laugh-together-at-canadas-new-anti-marijuana-psas/?fbclid=IwAR0wBWp2UbeS_FIjkvQkE9BminNMq-3McmomO-3e4fuLit09ZwoNklPUpSc

https://cannabisnews420.com/?p=11585&fbclid=IwAR1k3YpQGPAmcWWtW606Rgdhp_0TUM_LkLzx2WV8Bnn18sTePjjxyiBCGbU

Client: Government of Ontario/ Ministry of Finance

Title: “Dance”/ “Smokey Eyes”/ “ Toes”/ “Giggles”

Agency: McCann WorldGroup Canada

Executive Creative Director: Josh Stein

Art Directors: Rob Trickey, Brennen Robinson

Copy Writers: Chris Duffett, Osman Rahmani

EP/Director of Production: Jacqueline Bellmore

Account Team: Tracy Curtis/ Michelle Li

Strategy Team: Dustin Rideout/Anna Jean Lloyd

Director: The Perlorian Brothers

Production Company: Soft Citizen

Exec Producer: Eva Preger , Link York, Rob Burns

Line Producer: Merrie Wasson

Director of Photography: Mikail Petrenko

Production Designer: Alexis DeBad

Casting House: Jigsaw Casting

Casting Director: Shasta Lutz

Post Production: Saints Editorial

Post Producer: Tory Osler

Editor: Griff Henderson

Assistant Editor: Kerstin Juby

Executive Producer: Tory Osler

Transfer Facility/Colour: Alter Ego

Colourist: Wade Odlum

Online Facility: Craft (McCann)

Online Artist/VFX Artist: Ben Spergel

Executive Producer: Grant Pye

Music House: Pirate Toronto

Audio Director/Producer: Tom Eymundson

Engineer: Kyle Anderson

Producer: Maggie Blouin-Pearl

Music: “LPGs over Hawaii”- by Solvent

Category: Corporate, Social and PSAs, Government

Genre: Storytelling

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