null - Sprint

The American agency ALMA, chose us to develop a very interesting project in view of the Rusia 2018 World Cup. Truth be told, in that region the matches are played during the morning, at a time where everyone is working. It is no news that not every job is cool, and in many cases watching the matches is unfeasible, therefore SPRINT helped fans watch every single match, even if they are working. For that purpose we hacked typical office supplies hiding screens that would only work with special lenses delivered by the brand, in that way helping fans enjoy every match, no matter the time.