Chivas
We designed a special edition Chivas Regal oak bottle, the wood from which the casks are made, in order for the whisky to age for an undefined period, until its owner decides it’s time.
Using a smart bottle label, the user will be able to know at any given moment, exactly how long the whisky has aged. When he decides to open it, the timer will stop thanks to a sensor placed in the lid, granting him the possibility to enjoy a one of a kind whisky.
On the consulting side, we work with brands and agencies to unlock the potential of new technologies. It can be overwhelming to know where to start, so we focus on what’s relevant to your brand and consumers and demonstrate the opportunities available for demonstration, entertainment and consumer engagement.
The production collective consists of a core roster of the world’s leading immersive tech and experiential production companies specializing in AR, VR, IOT/Prototyping, AI, Voice, Animation and good old-fashioned Digital. Beyond that is a partner network consisting of individual thought-leaders, artists and companies for everything your production could possibly need.
Founder, Michelle Excell has focused on digital & innovation transformation throughout her career at digital and traditional agencies. She now channels that experience into inspiration and innovation workshops for brands globally and has given talks about various topics like ‘how XR will make healthcare more human’ (Keynote, Long Beach College of Innovation, 2019), ‘the beauty of volumetric video’ (Microsoft, 2019), ‘how brands use AI to engage consumers’ (Financial Times + SFBIG, 2019), and ‘AR ideation and prototyping’ (TED Women, 2018).