The Whole Story augmented reality app is a crowd-sourced platform to place virtual statues of influential women in prominent locations around the world. The project launched with almost 60 statues in 12 countries, and was shortlisted in five categories at the 2018 Cannes Lions.
This project was produced for Y&R NYC by Current Studios.
More from Current Studios here: https://www.currentstudios.com/
The Antipodean represents Current Studios in the USA.
Category: Corporate, Social and PSAs