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Benefit Cosmetics & Look Good Feel Better

05/07/2019
Media Agency Collective
London, United Kingdom
14
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Production
Animation
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We partnered with Sky AdSmart and Benefit Cosmetics to bring to life the brand's annual charity campaign, Bold is Beautiful via two 30 seconds TV spots.

One of the charities involved in the campaign is Look Good Feel Better, so the objective was to showcase a real life story from someone affected by cancer. Animation was used to bring Jemma's story to life.

Thanks to all at Look Good Feel Better and Jemma for being involved.

About El Carousel
El Carousel is a hybrid agency, bridging the gap between creative and production. We develop creative visions and strategies for our clients' brands, and provide the production services needed to realise them. Specialising in all forms of offline & online content, design & illustration, animation and strategy and creative comms planning.
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