Bombardier Business Aircraft: Creating the World’s Most Exclusive Magazine
Breif
Bombardier Business Aircraft
approached Bookmark to create a lifestyle publication designed to engage the
world’s most affluent and exclusive audience – the brand’s customers and
prospects around the world.
STRATEGY
Experience magazine, a branded bi-annual global publication, is sent
directly to the homes of owners and distributed at international trade-shows
and events. The magazine is supported by luxury brand advertising and
partnerships.
RESULTS
An award-winning publication which is distributed to more than 13,000 ultra-high-net-worth individuals in 92 countries worldwide.
13,000
ultra-high-net-worth readers
92
countries worldwide
Client
Brand: Bombardier
Category: Aircraft, Automotive
Genre: Luxury