Apparently not everyone likes Christmas, but that's okay. We showed that Netflix has a platform for everyone during the festive season, for Scrooges and merrymakers alike.
The Challenge: Show that Netflix has something for everyone at Christmas time.
Our insight: Despite their vast number, those who struggle to get into the festive season are rarely given a platform at Christmas time.
Our Solution: Use irrelevant 'Netflix Playlist Suggestions' to help out Twitter Grinches, as well as create video content pitting comedians against each other to debate the merits of Christmas.