Once More With Feeling - Volkswagen/IRFU
VW celebrates the thrill of reliability. Great sponsorship work is about finding a real and fresh common ground between the sponsor and the sponsored. In 2019 we wanted to celebrate the famous reliability of Volkswagen that the world sometimes takes for granted. It struck us that Irish rugby, too, has never performed so reliably. And like our cars – though they do the same thing over and over again, some things you never tire of.
People move business. BBDO moves people.
BBDO Dublin is a people-first agency with an unparalleled creative heritage that continues to set standards for the industry through our innovation agenda.
We are a team of strategic and creative specialists driven by a desire to understand what moves, motivates and matters to people, delivered through our knowledge of behavioural science and sociology, through our curiosity in culture and technology, through our relationships with our clients and understanding of their audience.
Put simply, we are people experts.