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The case of summer

This project is remarkable for its originality. The idea was to get, always within a tone of almost absurd humour, a long piece from which five shorter pieces would originate for an interactive web. The most complicated was to find visual balance between simplicity, absurdity and aesthetics, in which art, editing, children's’ acting and copy were the fundamental parts.
Client

Advertiser: Decathlon

Brand: Decathlon

Production Company

Production Company: The Production Club

Creative Agency

Creative Agency: &Rosàs

Category: Outdoor Equipment, Sports and Leisure

Genre: Animation, Comedy