Tommy Hilfiger Adaptive and POSSIBLE bring accessibility to the forefront in new campaign
Tommy Hilfiger Adaptive collaborated with POSSIBLE and visually-impaired Director, James Rath to launch a new digital campaign that brings accessibility to the forefront called Independence.
Independence brings attention to the fact that people with disabilities are just like the rest of us. They are defined by their passions and their abilities, not by their disabilities. They deserve, like everyone else, the right to get up, get dressed with ease, and go out and conquer the world. These digital spots showcase how innovation is the first step to a more inclusive world.
The Tommy Hilfiger Adaptive mission is to make the world a more inclusive place, one fashion innovation at a time. And every step along the way they've stayed true to that mission -- in who they chose to create the story, in the way they've told it, and even in the way people with disabilities can now shop for clothes.
POSSIBLE is a creative agency that cares about results. Our mission is to create world-class work that works. That’s why we back up every idea with hard-core data for solutions that make a measurable difference. With 21 offices spanning five continents, POSSIBLE boasts some of the best creative minds on the planet.
By design, we are visionaries, innovators and pioneers. If that describes you too, then by all means, get in touch—we’d love to work with you.
WHY POSSIBLE?
WE ARE BOLD. We are not afraid to speak up, take risks or change the rules.
WE ARE INTERESTED. We are constantly learning, always evolving. The world is changing quickly, but we’re not interested in keeping up—we’re interested in leading the way.
WE ARE RELENTLESS. We are driven by a constant desire to create something new, something better, something groundbreaking.
WE ARE TOGETHER. We are 1,300+ brilliant minds working together in a cross-office collaboration that spans the globe.
