null - Decoding Youth Identity in the Social age

16-24s are burning down the house. Is your brand in flames? Gen Z will make up 40% of consumers by 2020. That’s a lot of power over your bottom line. Do you understand them? Like, really understand them? We do. We just wrote a whitepaper on them - ‘Decoding Youth Identity in the Social Age’. https://www.zakagency.com/selfhood/